“Street Style” or “Street Fashion” is a fashion movement
that originated from the grassroots, or simply put, clothes that people where
when going about their daily business. The big names in fashion have caught on
to this movement at about the same time the Internet or the “blogger” age came
into popularity.
Street Style generally pertains to youth culture and
subcultures, and the outfits they would where in a world famous,
fashion-forward cosmopolitan city such as New York, Tokyo, or London. For example, modern Japanese street fashion
has its roots in the 19th century, the dawn of Japan’s end to
isolationism, resulting to opening its doors to Western nations. This allowed
for cultural assimilation, and in terms of clothing, the Japanese began fusing
current trends with traditional attires.
“Urban fashion”, on the other hand, owes its emergence to
rising popularity of “Hip hop”. We can credit the African American youth scene
dating back to the 1970’s, in most major cities in the United States, for
contributing elements to this form of fashion expression. From sneakers to the “bling”
generation, this fashion style encroaches a worldwide audience, crossing ethnic
borders and established lines of clothing.
The list goes on. Surf culture, hippie culture, haute couturefashion, and many more; all represent this global fashion phenomenon. Big label
brands and small “do-it-yourself” brands are all into this scene. With the rise
of social media, smartphones, and Wi-Fi, it will be interesting to see what
diverse changes “Street Style” will bring in the distant, and not-so-distant
future.
Estrellas Manila by Marge Abas
**Art Shirts by Player One
Photography: Steve Calma
Make-up: Nikki Ocean
Models:
Yuri Toyoda
Katrina Martin
Mina Kim
Keeping it real. - PJV
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